Maximize Your Brand’s Reach with Vehicle Wraps and Graphics

When it comes to mobile advertising, few methods are as effective as vehicle wraps and graphics. Whether you have a single company truck or a full fleet, wrapping your vehicles turns them into eye-catching billboards on wheels—boosting brand visibility wherever they go.

Why Choose Vehicle Wraps?

1. High Impact & Reach – Unlike traditional billboards, which rely on people passing by a fixed location, a wrapped vehicle can generate thousands of impressions daily by traveling through different areas.
2. Cost-Effective Marketing – With an estimated cost per 1,000 impressions of less than $0.39, mobile media/vehicle advertising offers the lower cost-per-impression of any major advertising medium. With a great ROI, vehicle wraps should be a part of your marketing budget.
3. Brand Credibility – A sleek, well-designed wrap enhances credibility and makes your business stand out on the road. This is especially true if you visit your customers on-site.
4. Protects Your Vehicle – Wraps not only market your brand but also protect your vehicle’s paint from scratches and UV damage.

Types of Vehicle Wraps

• Full Wraps – Covers the entire vehicle with branding, making the most impact.
• Partial Wraps – Targets key areas like doors, hoods, or side panels, balancing impact and budget.
• Vinyl Decals & Lettering – Ideal for logos, contact details, or social media handles without covering the entire vehicle.

Designing an Effective Vehicle Wrap

• Keep It Bold & Readable – Use high-contrast colors and large, easy-to-read fonts. Don’t add paragraphs of small text to a vehicle!
• Prioritize Key Information – Display your logo, website, phone number, and tagline prominently. Bonus points: add QR code to lead people to your website!
• Ensure High-Quality Printing & Installation – Work with professionals to avoid bubbles, wrinkles, or peeling over time. These professionals will also be experts on how to produce high-quality graphics.
• Use quality materials – Cheap wraps are just that, cheap.  You may save a few pennies per sq. foot, but it will cost you in the long term.  The low end materials fail faster, are more difficult to remove, and can damage the surface underneath. 

 What is and how to avoid the #1 mistake in vehicle graphics?

The number one mistake companies make with vehicle graphics is believing that a vehicle wrap should last the life of the truck. At Vox, we often get asked “How long does the material last?” to which we reply “far longer than the effectiveness of the message”. Vehicles are like any other form of advertising and must be updated and changed on a regular basis. We recommend planned obsolescence of 24-30 months, which realistically means we are swapping them out every 36-42 months. That’s an average of less than $85 a month. Have a company help you manage your fleet and you can plan on re-wraps to breathe new life into the brand consistently.

Is a Vehicle Wrap Right for Your Business?

From small businesses to major corporations, vehicle wraps offer a versatile, long-lasting marketing tool. Whether you’re a contractor, food truck owner, or corporate brand, investing in a high-quality wrap can give your business a competitive edge.

Ready to transform your vehicle into a moving advertisement? Contact us today to explore your options!